India Database

How to record a sale
Sales records are an essential tool for any business, as they allow you to keep track of a company's transactions in detail. Knowing how to record a sale (and when to do so) will help you improve your business's financial situation.
Find out below what sales records are, how and ...

CX, UX and CS
70 % of consumers spend more on companies that offer seamless and personalized experiences , and knowing what CX, UX, CS and UI are and why it is important to work on their design has a lot to do with that.

Here we explain what each of these terms means, what they are used for and ...

What is the sales budget for?
A sales budget is used to make effective financial decisions and plan strategies at the beginning of a business cycle. Its objective is to define the direction that the company must take to achieve the proposed goals .

In a highly competitive context, every detail to ...

examples of crm in companies
In recent years, CRM platforms have gained ground in companies of all sizes. In fact, 91% of organizations with more than 11 employees use the system to improve customer interactions and obtain positive results in terms of loyalty and satisfaction.

Other studies ...

The evolution of digital tools has transformed not only people's daily behaviors, but also their consumption habits. Today, shoppers no longer distinguish between the online world and the physical world, as both are intertwined in their shopping experience.

According to Zendesk’s CX Trends 2023 ...

Consumer psychology
Consumer psychology is a field of scientific study that investigates the factors that influence customer behavior when deciding to purchase a product or service.

Sales psychology is a tool for understanding the needs, motivations and challenges involved in decision making . It ...

Digital transformation in companies
By definition, digital transformation is based on the use of technology to solve traditional problems, such as lack of efficiency or low productivity in organizations.

The idea is to take advantage of technical and scientific development to optimize business ...

administrative management indicators
Assessing impacts is essential if you want to manage your business responsibly and ensure its survival in the market. That is why learning what management indicators are is not an option, but a necessity.

In other words, everything that is measured can be ...

Customers already believe in the power of AI to improve their experiences. Here's how businesses can meet those expectations.
Person who stops a rock from rolling
Few can deny AI’s potential to improve customer experience, but many remain hesitant to trust it. That’s why building trust in AI remains ...

Big data
What is Big Data and what is it used for? In an increasingly competitive market, this is one of the questions that organizations must try to answer.

To answer this question straight to the point, Big Data is a process that analyses and interprets large volumes of data, both structured and ...