Moreover, after losing the US and Western markets, Russian companies have to enter previously uncharted territories. This was reported by the Chairman of the Board of SPIRIT Andrey Sviridenko. At the same time, he warned that Russian products are not very much expected on foreign markets and the product must have undeniable advantages to be successful. You also need to be prepared that everything will go very slowly. Nevertheless, SPIRIT manages to sell products of the VideoMost family quite successfully in Japan, Switzerland, the Middle East, and Southeast Asia. Work is underway to italy cell phone number list enter the markets of India and China. Plus, Andrey Sviridenko noted that the ecosystems in Russia and abroad are beginning to diverge more and more due to the fact that there is a demand within the country for integration with products for the domestic market, which are used to replace solutions from the departed companies.
active export of products an important factor for working on the domestic market. The demand for the product abroad is an additional guarantee of quality. At the same time, TrueConf managed to hold on even on the US market, since this product turned out to be one of the few whose management server can be located on the customer's premises. Although the current situation still has an effect: most analytical agencies have excluded TruConf products from their ratings.
According to Dmitry Odintsov, mistrust of clouds and fear of remote disconnection are quite powerful drivers of demand for alternative video conferencing products worldwide. This is the reason why demand growth reached 50%, especially in regions such as the Middle East, Latin America, and Southeast Asia.
"Contrary to expectations, many countries remain loyal to Russian software and strive for independence from American technologies, which from 2020 to 2022 became one of the elements of the sanctions machine. We see from our own example how the demand for sanctions-protected Russian videoconferencing solutions in government agencies, law enforcement agencies and large businesses in other countries has grown by an average of 30%, which is also noted by analysts from Aragon Research. The focus on export and recognition by customers abroad is a key indicator of the competitiveness of an IT product, including on the Russian market. Everyone benefits from increasing the export potential of Russian solutions. Customers ultimately receive a domestic product that meets global trends and tendencies, with the help of which they can safely replace corporate videoconferencing solutions from world leaders such as Microsoft, Cisco and Poly," said Dmitry Odintsov.
TrueConf Development Director Dmitry Odintsov also called
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