They have intensity, but it’s

[rifat28dddd]

The same is true for the sales professional. In our training at Sales Gravy, we often refer to salespeople as the elite athletes of the business world, and the comparison is perfect.

Many of the same principles that are fundamental to elite athletes are also critical to ultra-high sales performers.

Because of realities such as fight or flight responses, cognitive dissonance, psychological reactance, and the seemingly endless creativity clients have in stalling deals, sales professionals are constantly bombarded with challenges requiring emotional control, split-second innovation, and a relentless dedication to shaping win probability.

Ultra-high performers are obsessed with winning, and thailand telegram data this comes with an essential requirement of maintaining composure and intensity.

The easiest place to see where these two attributes are at odds is in young children.

It’s almost comical how panicked a young soccer player gets when they get their first shot on an open goal or how off balance a batter becomes when swinging for the bleachers on their first full count scenario.


Fast forward a few years when these young folks learn the importance of composure but they over-correct and lose the intensity.

They focus on their shot mechanics and get stuffed in basketball or focus so heavily on running a perfect pass pattern that they neglect to shake off the defense and leave the quarterback scrambling for their life.

Sales professionals must balance intensity and composure. They must be relentless with their technique, tactics, and strategic execution while exercising composure, emotional control, and on-the-fly creativity.

Sales professionals must be diligent in protecting their time without missing opportunities to shift and reprioritize in the moment.