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Table of Contents
How to write texts for fast pages?
Is content quality becoming increasingly important?
What are the steps you take before writing a text?
What do you do after you publish a text?
What message do you want to convey with your latest book “writing to inform”?
How to write texts for fast pages?
Choosing a light font. Jokes aside, we often focus on mexico business email list the concept of speed to optimize web pages. This is good and right, but we must consider one point: what happens if the reader arrives on a resource, which loads in a flash, and then cannot locate the useful information? This is why I want to talk about fast writing. Which puts value before everything else.
Yes, all nice. But how to write texts for fast pages ? Remove what is not needed, use a formatting capable of highlighting what is needed, divide the text into blocks. And then?
Use simple words, short sentences, clear concepts. But above all, give what is needed right away. Do you need to explain how a passage or an action develops? Do it right away, above the fold . Then go into more detail.
Why is it important to keep the reader's attention?
Because otherwise they abandon the page and the bounce rate increases. But the dwell time also worsens , the pageviews collapse. Is this the real problem? No. Do the numbers afflict you? This is nothing. In reality the data are only indicators of a more important problem.
Your project doesn't take off. Or, worse, it fails. I don't want to paint an apocalyptic picture, I don't think that a spineless and spineless copy is the cause of a complete collapse of the website or the company blog. But it is clear that you cannot proceed without the attention of the reader.