As an Inbound Marketing Agency, we specialize in attracting customers instead of chasing them. We understand their behavior, intentions, and needs. That's why we create strategies where the satisfaction and needs of our clients' consumers come first.
The Inbound Marketing Agency has its background in Outbound Marketing, used as a means of advertising by most companies. With this marketing trend you will be able to reach the desired target and convert strangers into users.
At ABC Digital we adhere to the principles of mexico number dataset Marketing, based on the following steps:
Attract
Convert
Close
Delight
What is Inbound Marketing?
Inbound Marketing is divided into four sections, each of which is a step to follow. As we move on to the next step, the audience size decreases; this is the result of more specific segmentation.
The first step, attract, is where the largest number of people are found. In attraction, you create awareness through blogs, social media, keywords, and ads. In this step, you not only increase your reach and attract attention from strangers, but you also educate your audience.
A certain number of people will filter through to the second step, convert , because not all people will be attracted to clicking on your website. But those who do, are those who identified with your website and found everything they wanted to know there, explained in a simple way. This guides them to a line of action that is directed towards your company or brand, converting them into users.
Do you need an Inbound Marketing Agency or not?
Thanks to the first steps of the Inbound Marketing Agency, the Internet user now feels confident on your website, because they speak the same language and have the same interests. Due to the connection that was created between the users and your brand, they will give you their contact information. This step is close, where you have already managed to segment your market in a potential way due to the content within your website.
The process doesn't end here. We want users to value having found this information and to share it and show their friends that they were the first to get it. If you provoke this feeling, users will share, re-tweet, re-post or like, creating a value chain of free advertising. So, we have succeeded: we have turned users into promoters, we have achieved delight .
Inbound Marketing Agency
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