Cyber ​​Monday Week 2024: everything to accelerate your sales

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Photo by Andressa Barbosa
By Andressa Barbosa
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11 min read
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In: Sales Tips
Want to know what promotion comes after Black Friday? It's Cyber ​​Monday, the oman number dataset after the sale that's famous for getting consumers shopping on the last Friday of November.

For those who are not yet familiar with the event, Cyber ​​Monday is one of the last celebratory dates on the commercial calendar. And it is precisely this fact that makes it an excellent opportunity to launch a season of end-of-year sales .

But how do you do this? Check out this first tip: prepare your e-commerce to sell on Black Friday , Cyber ​​Monday and already link the campaign to Christmas promotions.

Did you like the idea? Then welcome to this exclusive curation we created with the main strategies, tools and a complete checklist . Everything designed for you to create a killer Cyber ​​Monday Week campaign starting now!

What you will see here:

What is Cyber ​​Monday?
When is Cyber ​​Monday 2024?
What is the difference between Black Friday and Cyber ​​Monday?
How long does Cyber ​​Monday last?
Cyber ​​Monday Checklist: 9 Strategies to Clear Out Your Stock
Boost your Cyber ​​Monday sales with SuperFrete


What is Cyber ​​Monday?
Cyber ​​Monday is a promotional date that takes place on the first Monday after Black Friday , especially for e-commerce offers.

Created in the United States in 2005 by the National Retail Federation , the initial idea was to encourage people to shop online, taking advantage of the post-Black Friday moment.

The objective was to provide a last chance for those who were unable to take advantage of the traditional offers on the most anticipated Friday of the year.

When is Cyber ​​Monday 2024?
In 2024, Cyber ​​Monday will be on December 2nd . As we have seen, the date is always set for the first Monday after the last Friday in November, right after Black Friday. Therefore, each year has a different date for Cyber ​​Monday.

In any case, this is one of the last moments of the second half of the year for e-commerce companies to launch promotions and boost sales. The advantage of this period is mainly the chance to attract consumers who are looking to make their end-of-year purchases in advance.