Reason 6 – Your clients don’t know what to do
Even with an eCommerce website, you need to be clear about what you want the user to do on your site. Non-product pages should guide the customer with a clear and obvious call to action.
The most successful e-commerce sites tell customers exactly what to do; so never leave them guessing what the next step is – let the call to action on your online store buttons tell it.
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Reason 7 – Lack of personalization
If you provide a personalized shopping experience, you thailand telegram data have a much better chance of converting your visitors into customers, simply because you can show them products they are actually interested in, rather than displaying your entire inventory.
There are many ways to do this. Most sites that use personalization use data about the user's previous behavior and offer them products that are similar or relevant to those they have previously viewed or purchased.
Even better, use a search solution that tracks customer behavior in real time and ranks search results according to their perceived needs.
Reason 8 – Your online store website lacks visual effects to attract attention
Visuals always create the first and often most important impression when we first see a person or visit a website. A negative impression can often deter your customers from making a purchase, even if your online store is otherwise completely customer-oriented.
And you don't have much time to convince your potential customers to make a purchase: first visual impressions are formed in just 0.05-0.1 seconds.
An online store with a clearly unprofessional appearance will not attract customers. If your design is a bit outdated, images are missing, and there are no buttons anywhere, potential customers will be reluctant to interact with your site.