Reels on Instagram: A Complete Guide to the New Short Video Format

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Last year, Instagram launched a new feature called Reels, short videos that are very similar in format to TikTok.

Most of the countries in the world where Facebook owns the rights to use music have already managed to try out all the advantages of the new video format.

However, what should Instagram users in Ukraine do who want to promote themselves using the Reels feature?

Zwebra explains how and why businesses should work with the bosnia and herzegovina number dataset feature on Instagram, as well as how it is currently available in Ukraine.



What are Reels on Instagram: where are they and how to enable them?




Instagram has launched its own TikTok ̶s̶ ̶b̶l̶e̶k̶d̶j̶e̶k̶o̶m̶ with AR effects and music. Now, most users of this social network can record short creative videos and share them with their subscribers.

The new feature is another promising opportunity to promote your own business. It's simple: many users of various social networks really liked using TikTok. Everything is easy to perceive here, you don't even need to read the text, because the video conveys the meaning anyway.

So what's so great about Reels?
Less competition: This feature is just getting started.
Users who find you through Reels are more likely to click through to your business profile than those who discover your brand through posts or stories in the Recommended section. And users who follow Reels creators automatically see their stories and posts.
An opportunity to creatively announce your business: introduce your target audience to your company, tell them what you do, show the process of creating your product, backstage, before/after videos, customer reviews, answer the most popular questions and much more. Of course, all this can be done in stories or posts, but...
Reels are free views and reach, meaning businesses can attract new users while saving money on advertising. This section of Instagram includes videos that users like based on their content.