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Target group size
Even with a high budget, a very narrow target audience will make it difficult to capture the minimum number of target events. This can happen with campaigns that target locally or to engaged, small groups. If you have trouble getting out of the learning phase, consider expanding your target audience or increasing the group membership range (in custom groups).

Plan for changes
Make any changes thoughtfully. Most interventions in a running campaign can re-enable netherlands rcs data the learning phase of the ad set. I have written elsewhere about how to avoid this situation. The most important thing is that with a little caution, you will avoid a painful return to the learning phase.



You may think of the learning phase as a necessary evil. However, it is better to understand that it is essential for the campaign to operate effectively. If you master the learning phase, your Facebook campaigns will certainly benefit greatly.