There was a whole day full of social media marketing on Tuesday at the SMMDays 2023 from Rheinwerk Verlag. From meta to TikTok to LinkedIn, everything was there. Cross-platform and organic tips were of course not missing either!
About memes, ads and much more
It started with Dirk von Gehlen's talk about memes in usa phone number data corporate communications . Packed with examples, we were able to take a lot of inspiration for our work and our own accounts. And what can we say? The first memes are already being planned. After that, it continued on two tracks. That was great because we were able to split up and get even more input.
Florian Litterst and Lena Gmeiner already impressed at the AdsCamp with a talk about more productivity in the Meta Ads Manager . At the SMMDays they gave further helpful tips on how we can make our daily work easier. From shortcuts in the campaign manager to strategies for setting up campaigns and tests, everything was there. It's always nice to listen to the two of them!
Lars Budde explained how to create high-selling ads for TikTok and Meta . Even though we deal with this on a daily basis, it was useful to see a few examples again. Product-related ads, benefit ads, them-versus-us ads - everything was broken down again here.