For example, when I pasted the first draft of this guide, it listed concepts related to RankBrain.
Watson guide
Interestingly, I didn’t mention many of these terms in my guide . Like RankBrain, Watson understood what my content was about. Very cool.
When you add these LSI keywords to your posts, you’re confirming to RankBrain that your content is comprehensive.
Importance of S for SEO
In the fall of 2020, S URLs accounted for 98% of first-page morocco mobile database organic search results for a tracking set of 10,000 keywords . Here’s the month-over-month growth since April 2017:
S saw growth in October 2017 when Google announced that Chrome would show more non-secure form warnings to users. No algorithm updates regarding S were announced since then.
More data
While the MozCast 10,000 keyword set is great for tracking long-term trends because it’s consistent over time and has a long history, its data is concentrated on the first page and intentionally biased towards more competitive terms.
I recently had the opportunity to access our anonymized STAT ranking data for 7.5 million keywords across desktop and mobile. Are these trends trending across devices, more pages, and more keywords?
The above table is just data for page one. In the larger data set, the prevalence of page one S URLs is very similar to MozCast, and nearly identical on desktop and mobile. Now, let’s expand to the top 50 organic results broken down into ten groups…