Reconnaissance can be carried out through spy services

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Here, first of all, it is important to concentrate the essence and interest in each element of the push. It would also be useful to know how competitors are creative.

Frequency of display
Push notifications have no right to test the sender's patience. The display mode should not be intrusive or, on the contrary, lead to oblivion. In general, the number of displays can be based on niche standards and usual practice on promotion platforms.

For example, if the native ad is built organically Sri Lanka cell phone number list and contains real benefits, then you can serve it every time a user visits the site. If the push is on a controversial topic or is in test mode, then you shouldn't get carried away, one or two impressions will be enough.

A/B tests help you choose the optimal delivery schedule. With their help:

hypotheses are tested;
results are monitored;
traffic with the highest conversion is selected;
Calendar and time schedules for showing are being tested, taking into account weekends and holidays.
Special analytical services to help marketers.

Budget optimization
It is not enough to test a hypothesis and start a push campaign. Next, regular checking of intermediate parameters is required for strategic adjustments according to the situation.

In the process of promotion, you have to answer many questions.