The ROMI is now calculated as follows:

[Shishirgano9]

[((Number of leads x lead-to-customer rate x average selling price) - cost or advertising spend) ÷ cost or advertising spend] x 100

If this ROMI works for the IT company, it probably does not want to change its strategy. However, if the company wants to increase the ROMI, it can either

produce posts more frequently
or the company may try

to create a video,
which may be more successful than the advice offered.

Conclusion
Advantages of digital marketing: A digital marketing loan database analysis offers a high level of data transparency and helps your marketing campaigns to gain more visibility and credibility within your company. This enables you to better justify your marketing measures and to implement budget increases more easily or to fend off reductions.


3 Wishes Free: Conversion Rates in Digital Marketing
by Carsten Lange , on 6.8.2019


Portrait of a thoughtful woman looking up and smiling

How do visitors move around your website? When are potential customers ready to contact you? Do they read your blog articles beforehand or do they just look at price lists and product descriptions? Which content is better than others? The three conversion rates provide you with information about this: lead, customer and fan conversion rate.