Policy and Terms and Conditions

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GDPR stipulates disclosures contain very specific, plain language that the average consumer can understand. The common result was companies removing the legal jargon from their Privacy . Consent via contact forms is another important area of GDPR, particularly for B2B companies: “You will need to start using a clear and eplicit opt-in on all your forms whether it’s an ebook download, a webinar registration or, yes, a contact us, if you plan to contact the person completing the form with any additional marketing information,” writes Evelyn Wolf, Co-Founder of Business Brew.


The key is “additional marketing information.” For eample, there is a reasonable japan cell phone number list epectation that if a website visitor fills out the contact form on your website with a question, they will then receive a communication from someone on your team addressing the question. However, you can’t automatically enter their email into a drip marketing campaign for prospects without their eplicit consent.


You can see how we include a clear consent opt-in on the Leadfeeder webinar registration forms: LivestormConsentRegistrationSettings Many CRM and survey platforms are including GDPR features to help companies easily create GDPR-compliant forms. For instance, Leadfeeder integration partner MailChimp has created “GDPR-friendly forms [which] include checkboes for opt-in consent, and editable sections that eplain how and why you are using data.