What [should not] be included in a [marketing report]

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sumonasumonakha.t
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Joined: Sat Dec 28, 2024 3:22 am

What [should not] be included in a [marketing report]

Post by sumonasumonakha.t »

A marketing report should be "clear," "concise," and "focused" on "insights" that are "important."

Including too much unnecessary information can overwhelm stakeholders and dilute the key elements.

Instead of adding every possible metric or detail, your report should highlight the most relevant data that aligns with your goals.

Marketing jargon
Marketing reports should be easy to understand, even for stakeholders who are not instagram database marketing experts.

Using too much "industry jargon" can make your report confusing and less effective.

Instead of complex terms like “ CTR optimization through bid adjustments ” or “ impact of SERP volatility on organic acquisition ,” use simple, clear language.
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