In recent years, offers to open an ice cream shop in franchising with “entry-level” investments — €3,900, €9,000, €19,000 — have gone viral. Commercials everywhere, promises of immediate success, stratospheric turnover, zero experience required. But behind these offers there is often a very different reality , far from the advertising narrative.
The proposals that promise to let you open an ice cream shop with € 19,000 work like this: the affiliate receives an economical refrigerated counter, a sign, a short course and investor data above all… the ice cream is already ready , industrially produced and shipped in tubs. No on-site production, no customization, no real know-how transmitted.
These formats are designed to be “plug & play”, but they are not autonomous activities : you are a reseller of a product that you do not control, in a basic structure, with no real differentiation.
Low Cost Gelato Franchise
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