6 useful online marketing tips for online shops

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Kevin JackowskiKevin Jackowski | July 30, 2015
Many online shop operators are now facing a number of challenges when it comes to increasing or even maintaining their own store's sales. While the demands on online shops were much lower a few years ago, online shops now need to perform optimally in several areas to successfully sell products online in the future.

Competition is fierce, and the number of alternatives for online germany cell phone number list/ shopping is increasing, putting many shop operators under considerable pressure. To help your online shop become even more successful in the future, webmasters will find 6 online marketing tips for online shops here.

Use your SEA budget efficiently
Small online shops, in particular, can rarely compete with the search engine advertising budgets of their larger competitors, so it's essential that the available AdWords budget is used as efficiently as possible. In this case, branding plays a secondary role. With a smaller SEA budget, the focus should be on keywords that already convey a direct intent. The following keyword combinations are particularly important: