Malaysia’s data protection law prohibits:
Collecting or using personal data (like phone numbers) without explicit consent
Sending unsolicited marketing messages (SMS, WhatsApp, etc.)
Sharing or selling personal data to third parties
Violations can result in:
Fines up to RM 500,000
Imprisonment up to 3 years
Blacklisting of your phone numbers, domains, or ads
Most online gambling is illegal in Malaysia unless approved by the government.
Promoting or facilitating gambling may carry criminal penalties.
If you're promoting a licensed offshore casino, betting tips site, or fantasy platform, you still have legal marketing options:
1. Run Targeted Ads on Global Platforms
Use platforms like:
Google Ads, Meta (Facebook/Instagram), or TikTok
Target users by language (Malay, Chinese, English) and interests (football, betting, e-sports)
2. Build an Opt-In Audience
Offer:
Free football betting tips
Access to Telegram or WhatsApp betting communities
Collect numbers via a landing page or chatbot opt-in — with full consent.
3. Partner with Malaysian Influencers
Look for influencers in:
Sports betting tips
Lottery & 4D results
E-sports betting
They often have cashapp phone number dataengaged, permission-based audiences you can reach through collaborations.
Create a Malay/Chinese-language landing page for legal lead collection
Write ad copy that complies with Malaysia’s laws
Design a full WhatsApp/Telegram funnel for betting fans