In this infographic, learn more about influencer marketing and affiliate marketing, as well as utilizing customer reviews to mimic the impact of word-of-mouth exchanges and ultimately boost sales for your brand.
Influencer Marketing is when brands pay celebrities or creators with a strong social media following for product placements or endorsements. Although a paid celebrity may not be the same as a friend or acquaintance raving phone number lead about a product they love, 92% of marketers believe this form of marketing is an effective way to boost sales.
If you’re looking to jump on the influencer bandwagon here are a few tips to get started:
Find influencers who align with your brand. For example, a company selling gear to outdoor adventure seekers wouldn’t want to hire an influencer who’s known for their fashion critiques or reviews on the best brunch spots.
Give the influencer a unique offer code or link to share with fans. This will allow you to track the ROI of your marketing investment.
Influencer Marketing
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badsha00313
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