Furthermore, depending on the overall price point

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You might be challenged to try to convey how your product serves a particular need directly. SaaS Sales Cycle Essentially, there are somewhere around seven steps to the total SaaS sales cycle that you need to be aware of. They include: defining your target customer, prospecting, qualifying, upsell, dealing with objections, closing the deal, and nurturing. While this seems like an effective roadmap, there are different elements that can make the process longer or shorter.


For example, if you have a high ticket price point and generally work with B2B decision makers, you can poland telegram number list expect to spend longer in each stage of the sales cycle. Let’s begin? 1. Defining your target customer Before you can go off and start selling the benefits of your SaaS to someone, you need to begin by defining your target customer. The more you know about who you are trying to reach and why you’re able to solve their problems, the easier it becomes to try to close the deal later on in the sales process.


Start by brainstorming several buyer personas and include details about: How they purchase. The easiest ways to contact them. Why they are potentially interested in your SaaS product. You will want to look at the various reasons your target customer might object, so that you can be prepared when they express their objections. THE ULTIMATE BUYER PERSONA GENERATOR 2. Prospecting After you determine the parameters of who counts as a qualified lead for your target market, you’ll want to start the actual prospecting process.