In 2018, Ibai Llanos made an improvised speech from his mobile phone encouraging all the students who were facing the dreaded entrance exams. The success of that video was such that in 2019 and 2020, the streamer decided to make it more sophisticated. Aided by his famous blackboard, dressed in a jacket and acting as a coach, he once again set the networks on fire.
However, everything changed in 2021, when Ibai announced that he had run out of time to make his traditional speech , which automatically caused the networks to be filled with hundreds of messages begging for the return of the motivational speech.
This year, Ibai's motivational action has returned and it has done so with the lebanon number data help of Fotocasa , which has recently signed a sponsorship agreement with the streamer. Thus, Ibai and the real estate portal have launched " El Fotocasoplón ", an original action that aims to motivate all students who face the selectivity exams.
Thus, the group of five friends with the best average grade will win a seven-day stay in one of the spectacular luxury houses available on Fotocasa, both for sale and for rent.
Each group of friends must choose a captain to lead the registration of their participation through the website that has been created for the action. Along with the captain, the other four members of the group must also register.
Once the university entrance exam grades are public, the team must enter their results and an average of the grades of the five members of the group of friends will be made . The group with the best average grade will be the winner of the prize.
"This action is part of our awareness strategy , which marks a new direction in the recognition of our brand among the younger public," explains Bárbara Puyol , Brand Manager of Fotocasa.
The idea and execution are the work of the Reserva Coyote agency. “There was a clamor on social media for Ibai to do something for the university entrance exams, so we thought it was time to go even further than the classic speech… What can motivate a student more than finishing exams to go to a mansion with his friends?” says Manasés Per