Baby food products

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Baby products are another of the most popular product categories among Chinese shoppers. And baby food is a huge product within that niche. Gerber, for example, has gained a lot of success by expanding its offerings into the Chinese market and introducing healthy food for the growing number of babies in China.

Moms also want to make sure they have the best possible products when it comes to taking care of their new babies. So companies that provide breastfeeding accessories and other products from this category can appeal to new parents looking to get the very best products for their growing families.

In addition, baby accessories like bottles, rattles, and playsets can also be interesting for those family-oriented consumers who are willing to pay more to get the best possible products for their kids.

Baby food on China's e-commerce platforms
China online – baby products on Xiaohongshu, JD, and Tmall Global
Sporting goods
As we mentioned earlier, Chinese people are becoming more and more canada telegram number interested in sports and healthy lifestyles, increasing the demand for healthy foods, plant-based meat, supplements, sports shoes, and of course, sports equipment.

This category can range from outdoor gear to equipment for specific sports or workout activities. These areas aren’t really developed from a brand standpoint in China, so there’s a great opportunity for other brands and resellers to take the lead in this sector and sell products to the new Chinese sports enthusiasts.

Gadgets and consumer electronics
Electronics is definitely the category of products that will never go out of fashion in China. This tech-savvy society loves to be up to date with all the newest mobile devices and gadgets on the market and technology is a big topic in China.

This category might be hard for foreign brands, as there are a lot of local companies doing a great job on the market, changing the technology and business cultures of Chinese people. But if you sell something very unique on a world scale, you sure have a huge market full of technology lovers in front of you.

How to sell your products to Chinese customers?
In order to successfully sell your products in China, you’ll have to make some adjustments to the way you’re used to doing business. The Chinese market is different than any other in the world and it might be challenging for companies that are not used to Chinese search engines, marketplaces, social media platforms, or regulations.