industry averages and standards when

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Monitor and evaluate your metrics and KPIs on a weekly basis to keep a steady pulse on the performance of your campaigns and ensure that the time and resources invested in them are proportionate to the results they generate. As we’ve discussed, specific benchmarks for email marketing analytics often differ from field to field. For more granular data on benchmarks in your industry, visit Campaign Monitor’s 2022 Email Marketing Benchmarks, and consider



setting your own goals and evaluating your success in achieving them malta number screening Jenny Tuckfelt Jenny Tuckfelt Jenny Tuckfelt is a DC transplant living in Pittsburgh, Pennsylvania. Jenny started writing as a part of her early career in marketing and transitioned from media and campaign oversight to content creation. She went on to work as a content writer for local marketing agencies in the Pittsburgh area. Today, she writes about digital marketing for Marketerhire and her interests and experience continue to merge. Jenny has a BA from WVU where she majored in Communications. Email marketing is a powerful way to reach your target audience. But, it’s much more complicated than sending messages with engaging subject lines on a regular cadence.