Chatbot system is becoming an increasingly serious and effective marketing tool

[Jannatulmawa]

According to an Epsilon survey, 80% of consumers say that they will be customers of a brand that really takes into account their wishes and has a personalized answer to all their questions. Digital marketing in 2020 requires you to increase the use of artificial intelligence When talking about technological developments, we must definitely talk about one of the latest and most interesting topics - artificial intelligence and its use in marketing.


The main purpose of artificial intelligence is to perform malaysia phone data and refine the same intellectual or conceptual work that humans can perform. The evolutionary and analytical development of huge databases has made it possible for marketers to create an even clearer picture of their target audience than before. Chatbot is one of the innovative forms of communication based on artificial intelligence.

It not only plays the role of an autoresponder, but also with its help you can create a customer base, win back lost customers and increase sales. Chatbot integration is possible in any chat. Including Facebook Messenger. Chatbots have a lot of potential. Their use in the business sphere is especially interesting. More investment Advertising is one of the most powerful tools in the digital industry, with the greatest impact on consumers.