Quick Overview: Why You Should Leverage App Marketing

[shaownislam]

RFM segmentation is a great tool for a company's marketing analytics, with the help of which you can separate your audience and achieve effective sales. Above, we looked at how to work with it and when it's best to use it. Finally, we'd like to add that RFM analysis is much more convenient to carry out with the help of special automated tools such as Reteno. Reteno is a no-code platform for gathering information and setting up marketing campaigns. The platform allows marketers to ta telegram user database ke full control of customer-centric communication and avoid routine. In Reteno, RFM is created automatically based on the activity of contacts. Contact us now, and we will make your marketing truly effective.

In the fiercely competitive market of mobile apps, you can’t just sit back and watch your app grow.

Mobile app marketing covers every touchpoint across every funnel stage ‒ pre-download, onboarding, and post-download. If you’re shooting for long-term app growth, you can’t afford to drop the ball at any stage.

In this article, we’ve put together a list of our favorite app marketing strategies.

Mobile is more popular than ever. Users in top mobile-first markets spend 4 hours and 48 minutes a day on mobile apps, and this brings in billions of dollars in revenue. But to make money from apps, businesses have to spend money - last year, global ad spending topped $295 billion.
Informing Clients about Changes
Today, sending text messages is the main purpose of ordering special phone numbers. Provide clients with the latest updates regarding their purchases, deliveries, etc. Also, inform them about changes in tariff plans, terms of service use, and so on. Let users be aware of all the occasions that are happening.




Informing Clients about Changes in SMS
Paying for Products or Services
Usually, before using certain features of the online product, people have to link their credit cards. Sometimes, it’s hard due to different bank limitations. So, a good way to start receiving payments is the option via SMS. Users just send a keyword to your short code, and then the money is debited from their account. Such payments are convenient for all segments of your audience.

A perfect example: some carriers allowed passengers to pay for travel by sending SMS.

Paying for Products or Services via SMS
Paying for Products or Services via SMS
Subscribing to Services
In addition to the foregoing thoughts: you can also offer a subscription to your services. Of course, you need an agreement with mobile carriers for debiting money from the clients’ accounts.