As for how to write product reviews, you can start from the following aspects

[monira#$1244]

What kind of "Trust" evidence is needed for different types of web pages? This is also explained in detail in the table below:

Search Quality Evaluator Guidelines page 26 (2)
Search Quality Raters Guidelines》page 26
The second point is the “Product reviews” that we often see , which emphasize the help to users, whether it can help users solve problems and prompt users to make wise purchasing decisions. So it is obvious that tough sales content will not work here on Google.

When assessors rate the quality of a web page, under the EEAT criteria, “Experience, Expertise and Authoritativeness are important concepts that can support your assessment of Trust. ”


Search Quality Evaluation Guidelines, page 26 (3)
▲《Search Quality Raters Guidelines》page 26
There are several key points:

1) First-hand experience or life experience required by the webpage topic

2) Knowledge or skills required for the webpage topic

3) The extent to which the content creator or website is a preferred source for the topic of the page

It also mentions: "The website or content creator may not be a greece b2b leads trustworthy source if there is a clear conflict of interest. (If there is an obvious conflict of interest, the website or content creator may not be a trustworthy source.)"

This means that if there is a comment about a product introduced in an article on a web page, if this comment is judged to be a "good review" from the product manufacturer, it will not be trusted.

So for those friends who are thinking about giving positive comments on their own social media articles, I would like to say, think twice before you act.