which you can use to record this kind of france email database data. It can be recorded as an event in Google Analytics or as a custom parameter in your CRM tool. You can then import this data into your subscription data platform and record it as a custom attribute. In our example, we’ll use a company like Netflix — let’s say they want to analyze whether a new show has a beneficial effect on customer retention: user buyer intent data marketing Now, all you have to do is segment your customers based on this data point and try to get answers to the questions we asked above.
user buyer intent data mrr chart For example, are they converting at a higher rate than regular trials? Or does binging on political drama makes them less likely to churn in a given month: user buyer intent data churn rate This is the power your data — whether it’s coming from your website visits or from the invoices you’ve issues — it allows you to find growth levers for your business.