Instagram now allows users to play music while posting, as long as they agree to post without the music playing.

[shaownhasan]

Additionally, the change could be part of IG's broader chile b2b leads efforts to create a more cohesive design across its parent company's apps, like Facebook. By harmonizing the look and feel of Stories across platforms, users may find it easier to navigate and interact with content as they move between apps.

However, there are still some questions about the specific details of this potential update. For example, it's unclear whether thumbnails will show static images or short looping video clips, similar to Facebook's Story previews. Additionally, it would be interesting to see if the thumbnails would show the user's most recent stories or those that are about to expire.

Despite these uncertainties, Chelsea believes Instagram’s potential Stories design update could be a step in the right direction, enhancing the user experience and providing marketers with new opportunities to connect with their audiences. As Instagram continues to use Stories as a key communication channel, it makes sense to optimize the design of the feature to encourage more engagement.

3. Instagram Ads

Our Take: The platform’s recent update that allows users to promote posts that include music without the need for music is a step in the right direction for marketers and content creators. This change resolves a long-standing issue where users were unable to promote content containing popular songs due to licensing restrictions.