To see these keywords, you can use a competitor analysis tool like Semrush Organic Research

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For example, we can select the groups "wet" + "puppies" to see all the keywords based on questions related to what puppies can eat. Example of thematic groups on Keyword Magic tool At this point, you will have a basic overview of the most popular keyword groups and can start brainstorming keyword ideas. In the second step - Analyze Keywords - we will see how to prioritize keywords based on three important criteria: search volume, keyword difficulty, and search intent.


But first, let’s talk about how to use a goldmine of new keyword ideas: your competitors. Observe Your Competitors Keywords Knowing what keywords your competitors rank for can help you better understand your competition and find angola email list great keyword opportunities.

. First, enter your competitor's domain, select the target location and click "Search" . Semrush Organic Research Tool Note: If you are unsure who your competitors are, start by analyzing your domain and go to the "Competitor" tab. Also, check out our competitor analysis post for more in-depth information.


Then, go to the “Locations” tab . The Organic Search Positions Report The tool will provide you with a detailed list of your competitors' keywords. It includes the ranking position for each keyword in the search results and the traffic each keyword brings them. Example Keyword Research with Organic Search To filter for branded keywords, go to the right side of the screen and click "Advanced Filters" > "Exclude" > "Keyword Type" > "Branded" .