How to Build Prospects Contact List with Sales Navigator

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Prospecting always starts with getting a list of high-quality leads you want to target. On Sales Navigator, you can automatically search for your ideal customers and group them in your contact list. Here's how to do that efficiently;

Use the advanced search filters to find new leads
On a regular LinkedIn account, you get 18 filters to canadian ceo email list help you narrow down who your prospect is. While that might seem like a lot, there are no lead search filters to help you get the list you need.

But on your Sales Navigator account, you have 36 lead filters with an additional 16 filters for account searches giving you more room to narrow down on the accounts that matter.

To find this option, simply;

Go to your homepage on Sales Navigator
On the top screen, choose between lead or account filters
Depending on what you choose you'll get a list of filters you can use

Apply the ones you want to help you modify the contacts in the results
The biggest difference between lead and account filters is that leads focus on specific people while accounts focus on specific companies. So your customer profile will determine what filter category you'll use. There are also no limits to the number of searches you can make so use this to your advantage.

Pro Tip
Use the Boolean search operators available to make your list even more specific. Sales Navigator has five of them; AND, OR, NOT, Quotes and Parentheses. You can use these Boolean operators under the Job title filters or the keyword field.

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