Designs are part of the identity of each brand

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8.- They perfect their voice to make it unmistakable Habits of email marketing experts You've probably been trying to make your brand sound personal for a while now. Or at least, make it so that users can recognise you as soon as they read or see you. How many times have you received messages from different companies and they all sounded the same? One of the habits of email marketing experts is to work on this identity. What you need is to be impactful and memorable. Your emails need to feel like they came from you and become so unique that no one else could write them.


Most people working on email marketing campaigns gmx email list aim for a formal tone. Politically correct. However, free writing is a good way to set a unique tone and avoid looking like a copy of others. 9.-And that is why they always follow the same line. Habits of email marketing experts Before stopping to see what you have to say, the user will take a look at the design itself. In fact, if that first impression is good, they will go on to consume the entire content.


But on the other hand, if it leaves a lot to be desired or something as serious as it is not responsive occurs , forget it. Do you know the keys to a captivating design? One of the habits of email marketing experts is to work along these lines: Create user-friendly structures. A study on web usability by Nielsen showed that 79% of users scan rather than read. Therefore, the first view must be optimal. With designs that are simple and clean. Provide original images. A picture is worth a thousand words, so don't hesitate to be original.