Track what promotions people responded to and send separate emails to each group

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Create a marketing plan where you determine what emails to send and how often. Then start composing the emails. segmentaciya_rassilka_dlya_b2c_estismail The letter starts with the subject. This is the first thing the recipient will see when they open their mailbox. What to write so that after reading the subject, the subscriber wants to read the message. Here are some tips. The subject line should reflect the content of the letter. A person should immediately understand what will be inside.

What exactly are you offering and why will the client cyprus whatsapp number data be interested in it. If the subject line does not match the content, clients will feel deceived. They will not open the next letter, unsubscribe from the mailing list or send it to spam. Make the subject of the letter specific and concise. Don't try to be witty. If you are not understood, then no one will read the letter. Use the preheader to develop the topic. tema_pisma_rassilka_dlya_b2c_estismail Test! If there are several options and they all seem successful - do not guess, send letters with different subject lines.

Based on the results of opening, you will understand what worked better. Pay attention to the composition of the letter . According to statistics, a user spends no more than 37 seconds reading 1 letter. Do you think that's a lot? Yes, but only if it interests him. And he manages to understand whether the message is interesting or not in 3-4 seconds. Then, he either switches his attention to the next letter or continues reading. Send a series of welcome letters to new clients. Indicate who you are, why you sent this letter, and what you will send in the future.