Differentiate content and adapt

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Choosing publishing platforms it to the medium We talked about the importance of differentiating the content published both on the blog and on your social profiles . Today there is a tendency - both out of laziness and for a question of speed - to share a post on Twitter, Facebook, Linkedin and other social networks. In this case you want to bring traffic to your blog through social networks. Creating engagement , however, is a better way to drive traffic to your company blog and improve users’ perception of your social profile.


A Facebook page with 10,000 fans who don’t interact is saudi arabia business email list absolutely useless. A page with 1,000 fans who comment, share, and like your content is better. Those are real fans, not just fans on paper. To achieve all this, it is necessary to create an editorial plan of the contents to be published on each social profile , create discussion, stimulate the curiosity of your fans and build their loyalty. From Corporate Blogging to Guest Blogging Spread the word about your company Guest blogging is a form of “blog marketing”, which in turn is part of web marketing strategies.