What do the statistics say?

[sumaiyakhatun26]

In today's business environment, which is constantly changing under the influence of trends, competition and user needs, companies face new challenges. Every year, marketing costs increase due to the emergence of new communication channels and increased competition, which often leads to inefficient use of budgets and difficulties in achieving return on investment.

For Ukrainian companies, this problem becomes even more urgent due to the netherlands consumer email list impact of a full-scale war, economic instability, and related difficulties that complicate planning and cost optimization.





In 2023, marketing expenses amounted to 9.1% of companies' total revenue, which is 1.4% more
61% of marketers face difficulties in measuring ROI.
The cost of customer acquisition has increased by 60% over the past five years .
Situation in Ukraine
Among the key factors that hinder business development, entrepreneurs name :