Gather all your form responses in your CRM and view the results graphically. With handy pie charts, you can easily identify areas for improvement and start tweaking your best practices accordingly. Maybe you need a better greeting at the door or more options to accommodate changing dietary needs.
For a systematic approach to your restaurant saudi arabia mobile number owner name improvements, set a quarterly reminder on your team calendar and gather your decision makers together. At the meeting, you can unleash your creativity and implement changes that keep your customers happy and loyal.
It may seem obvious, but by leaving your customers with a good taste in their mouth (pun definitely intended), you’ll not only attract new business, but you’ll also double your current guests. Retaining customers who are already in your database is much cheaper than reaching new customers through advertising. Be sure to update your menu to keep things fresh and exciting.
Combine multiple restaurants into one system
If you have followed all the previous steps and really gotten your business going, it may be time to expand into new locations.
You can’t just cut the ribbon and expect people to come. We recommend launching a social media campaign to build excitement before you open. Target your ads to demographics similar to those already in your CRM and create some excitement through local posts. With your feedback forms, you’ll have a ready-made list of testimonials you can use to promote your new business. If your new customers can put a face and a name to a positive review, you can start building trust in your new space now.
Once you gain traction with your new openings or franchises, you can connect all of your new contacts to the same CRM to streamline your marketing and retention efforts. This means sending the same emails and newsletters without having to spend more time than necessary.
Of course, you’ll need to start working on location-specific efforts, and that’s not a problem with the right CRM for restaurants. You can segment your contacts by location and personalize your messaging to make it relevant and increase your engagement. The easiest way to achieve this is to create separate forms for each location and enter a hidden, pre-filled location field. Then, when it comes to your emails, select your audience by location and you’re good to go.
With all these benefits of CRM in restaurants , you can really get ahead of your competitors by making a few changes to your strategy. Data-driven efforts take the guesswork out of your approach, and understanding who your customers are and what they like is a surefire way to build loyalty.
Yes, restaurant profit margins are notoriously tight, but that ’s no reason to overlook investing in a CRM . You can start with Bitrix24 for free, but upgrade once your business grows significantly.
Over 10,000,000 organizations are already reaping the rewards of capturing their customer data on Bitrix24’s easy-to-use yet powerful business platform. So sign up today and see how a CRM for restaurants can improve your service.