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Tiki with the direction of personalizing the shopping experience

Posted: Sun Jan 26, 2025 7:06 am
by muniyaakter
As one of the largest e-commerce platforms in Vietnam, Tiki applies AI to capture and analyze each customer's shopping habits, thereby providing suitable product suggestions. The AI ​​system on Tiki not only identifies items that customers frequently buy but can also predict future needs.

In this way, Tiki constantly adjusts and optimizes prices, offers timely promotions, helps attract interest and promotes purchasing decisions. This is a big step in personalizing the experience, turning each customer into a "unique version" when accessing the platform.

The Coffee House with personalized marketing strategy: Send the right offer to the right person
Research shows that 80% of consumers germany business fax list will prioritize brands that provide personalized experiences, and The Coffee House has captured this trend very well in the F&B industry. With AI applications, The Coffee House is able to read each customer's preferences and habits, thereby offering "right person, right time" promotions.

For example, customers who love filter coffee will receive promotional notifications as soon as they arrive at the store, while those who love tea will be updated on new related products. This approach not only increases conversion rates but also helps The Coffee House build a close relationship with customers, making them feel heard and appreciated.