The official resumption of sales of Samsung equipment in Russia is being delayed indefinitely, two sources in the manufacturer's partner companies told Izvestia.
The corporation confirmed that the decision on this has not yet been made. Earlier, the publication's interlocutors did not rule out that this would happen in October. In the meantime, the South Korean manufacturer is not closing its Moscow office and is even recruiting employees in the Russian Federation. Samsung is currently cayman islands phone number list losing its share of the Russian market to Chinese manufacturers, but for political reasons it cannot step up investments in promotion and marketing, experts believe.
Going into the shadows
to the Russian market is postponed indefinitely, employees of two companies — partners of electronics manufacturers — told Izvestia. This will not happen before the end of Russia's special military operation in Ukraine, one of them believes. Samsung, like other large transnational corporations, fears secondary sanctions from the United States, another Izvestia source believes.
Earlier, a source close to the company told Izvestia that Samsung would likely resume deliveries to Russia before the end of this year. This could happen in October, specified an employee of the company, a partner of the South Korean vendor. Another Izvestia source close to the company, in early September, cited the fact that the company updated its Russian website as a reason for talking about Samsung's return - it presented new clamshell smartphones Galaxy Z Fold 4 and Galaxy Z Flip 4 on it.
But in October, Samsung did not officially return to the shelves. A source familiar with the managers of the Russian office of the company claimed that the plans were adjusted due to partial mobilization in the Russian Federation. According to him, the company perceived what was happening as an additional political risk. The source did not rule out that official deliveries of Samsung electronics could resume in November. But, as market participants interviewed by Izvestia say, by November 22 the situation remained the same and nothing indicates that it will change before the end of this month.
The resumption of official deliveries of Samsung products
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