Is your company's business policy a symphony or a cacophony? (with test at the end)

[shukla7789]

Music is like mathematics: every number in its place.”

Tom Jobim
Cacophony is a term that comes from the Greek (“kakos” = bad, bad + “phonia” = sound) and means an unpleasant combination of sounds, a disharmonious noise or a confusing mixture of voices or sounds. In music, it represents a dissonance or sounds that do not combine well with each other.

In Sales… represents what most companies have as their norway number dataset policy.

For example, defining in a somewhat amateurish (and extremely simplistic) way a price and discount table as a commercial policy.

And we know that trade policy is much more than that (here is an article of mine about it that serves as a reference and introduction to today's topic: https://vendamais.com.br/politica-comer ... descontos/ )

To change things up a bit and make the subject more interesting, I'm going to use music (more specifically an orchestra) as a reference, so it's easier to understand what happens when the conductor (you, the sales leader) has a good score (the sales policy) to harmoniously conduct an orchestra (your team), enchanting the audience (your customers).

The analogy is super appropriate and easy to follow, because just as an orchestra needs more than talented musicians to create a perfect symphony, your business needs more than competent salespeople to achieve the best results.

A well-structured Commercial Policy is like a clear score: it serves as a guide so that each member is in harmony with the processes, their colleagues, their leader and the defined objectives. Each number in its place.

When each musician plays his own melody without following the score, the result is just the opposite: cacophony, with many of the numbers out of place.

This 'disharmony' and confusing mix is ​​exactly what happens when sellers follow their own pricing and discount rules and when there is no standardization or well-structured processes to deal with common situations in day-to-day Sales.

The Sheet Music for Success: Understanding Your Business Policy
Think of your Business Policy as your organization’s master score. Just as a score indicates the tempo, notes, and dynamics for each instrument, your Business Policy defines:

The pace of negotiations: Well-defined processes and deadlines.
Key notes: Base prices and conditions.
Allowed arrangements: Clear discount margins.
The execution dynamics: Well-aligned goals and commissions.
Harmony between sections: Integration between departments.
When each musician follows the score, the result is a flawless symphony that delights the audience. But what happens when the music is out of tune?