Which is better, quantitative or qualitative analysis?

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It is not enough to just use the better method of either quantitative or qualitative analysis .

This is because neither analysis method is superior or inferior; each has different advantages and disadvantages, so it is important to perform a balanced analysis using both methods so that they complement each other.


If you only conduct quantitative analysis and focus too much on numerical data, you will not be able to analyze in greater depth. On the other hand, if you only conduct qualitative analysis, you will not be able to grasp the current situation because you will neglect numerical analysis, and you will not be able to give a convincing explanation when making a presentation.

For this reason, it is important to balance quantitative and qualitative analysis in order to compensate for each other's weaknesses.


For example, quantitative analysis can be used to compile the results of a certain questionnaire survey into numerical data, and then an open-ended questionnaire president email database can be used to get to the bottom of users' true feelings and explain the reasons for these results. This makes it difficult to conduct in-depth research, but qualitative analysis can compensate for this disadvantage of quantitative analysis.

In this way, by using both types of analysis together, such as compensating for the disadvantages of quantitative analysis with qualitative analysis, and conversely, compensating for the disadvantages of qualitative analysis with qualitative analysis, it is possible to achieve even higher quality analysis.

summary
As mentioned above, quantitative analysis and qualitative analysis have been explained.

Each method uses different data for analysis and has different advantages and disadvantages, so it is necessary to use both methods in a balanced way to perform effective analysis.

Thank you for reading to the end.





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