Finally, after working in the field of media innovation for many years, does Annelies Termeer have any advice for someone who would like to set up an innovation unit?
“It is very important to determine gambling data germany the goal of the medialab from the beginning. Often, everyone has their own vision of what it is for. If that happens, you will not be able to please everyone.”
She also stresses the need for structures that ensure the cross-pollination of ideas within the organization. “For example, if it were mandatory to spend one day a month with us in the medialab, it would be part of everyone’s job to engage with the lab . Otherwise, when you bring in people from other areas, it can easily feel like you’re ‘stealing’ people from their jobs to do something more.”
Finally, we should think about specialising in topics rather than focusing on what others are already doing. "We are trying to do this with the Dutch broadcasters. The idea is to define a focus area for each of the labs, to learn from each other and to make sure that we don't step on each other's toes."
How to Reduce Bounce Rate and Improve Engagement
-
- Posts: 345
- Joined: Tue Jan 07, 2025 6:22 am