How to write a call to action?
The best calls to action start with the desired action. What do you want your prospect to do next?
Write this in whatever language feels natural to you. For example, you could write, “I want people to sign up for my newsletter.”
From there, think about how you can furniture manufacturers in usa email list incentivize that action. You might say, “I want to offer a lead magnet to encourage people to sign up for my newsletter.”
Now you have cause and effect.
All that's left to do is to package your CTA in a compelling, enjoyable format. You want people to take action immediately, so your copy needs to be very compelling.
Use the templates above in combination with the two exercises you completed to create your call to action.
Top Tips for Building Call to Action Phrases
Include a possessive qualifier in your call to action, such as "your" or "my."
Briefly describe the benefits of the content in the call to action.
Use actionable words and urgency to encourage users to click.
Use words that evoke emotion or enthusiasm in your call to action.
Use the best software on the market to put these call to action tips into practice.
Bonus Action Phrase Examples
There are also many specific call to action phrases that can be used in certain circumstances. In fact, the more specific the better.
Call to Action Phrases for Events
When it comes to events, you can use both an inclusive and exclusive call to action. In other words, do you want people to feel like they need to meet certain qualifications or have certain skills to attend? Or do you want everyone to feel welcome?
For an exclusive call to action , you can use one of the following options:
Headline: Want to join us? CTA: See if you qualify!
Headline: Want to join an elite group of experts? CTA: Find out if you qualify
Headline: The event of the year is next Saturday. CTA: Will you be eligible to attend?
For an inclusive CTA , you can use one of the following options:
Headline: Come Everybody! CTA: Register to Attend Now!
Headline: Want to join your fellow professionals? CTA: Come to our event next weekend!
Headline: We'd love for you to join us! CTA: Sign up here!
You can customize these calls to action by adding details such as dates, times, event types, and more.
Call to Action Phrases for Realtors and Estate Agents
real estate CTA phrases
When you work in commercial real estate , you want your calls to action to reference the properties you sell and buy. Some good call to action phrases for buyers might include:
Find out more about this property before it goes off the market.
Schedule your tour now.
Hurry to get this property before it disappears.
Get the best deal possible.
If you are targeting sellers:
Place your orders with us today!
We will offer you the best deal on your home!
Talk to an agent now!
Hello Bar Call to Action Variations
When creating a call to action button, there are two important points:
Button design: what the button looks like and what makes it stand out.
Button Text: Compelling text that convinces consumers to click the button.
At Quicksprout, for example, we use green as our primary CTA color.
How to write a call to action?
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