DSGVO_umsetzen_HubSpot_Double_Opt_In_einrichten_seo-opt

[Shishirgano9]

Even though the so-called double opt-in procedure is not a must, we wholeheartedly recommend it as additional security.

The double opt-in describes a double consent of potential customers to the processing of their data via a confirmation link by email. This is automatically sent to the lead when the first consent is given.

In HubSpot, all you need to do is activate the double opt-in line database feature to ensure that a confirmation email is automatically sent to every person who fills out a form on your website.


Implementing GDPR - Checkpoint 2:
Data storage and processing
Export contact data
The GDPR empowers individuals to request information about the data stored about them and also to request a data export. This can be the case if they are simply interested or, for example, if they change provider. This directive therefore obliges companies to ensure both functions.

With HubSpot, data records can be easily exported in a user-friendly format. This means that just a few clicks after calling up the relevant data record are enough to meet your obligation to provide information.

GDPR_implementation_HubSpot_data_exportation

You can even set up automation. As soon as the relevant request comes in from one of your contacts, the data is then automatically exported and sent to an authorized address.