Show other buyers' comments
One of the most important criteria for online shopping today is the reviews of other people who have already purchased the same product.
This will be even more important if the brands you sell are little known to the general public.
Presenting reviews, both positive and negative, from those who have already purchased the same product is a way to provide confidence and transmit transparency to those interested.
Believe me:
This helps a lot to increase conversion.
4. Provide detailed product descriptions
Sites that only display the manufacturer's description for each product miss an incredible opportunity line datao spark desire in prospective customers.
Persuasion is essential to increase conversion in ecommerce and that goes directly through the product description .
Be specific, but detail as much as you can so that the person can clarify any doubts they may have.
Always think about this:
Doubts breed fear. And people rarely buy when they are afraid, especially online.
5.
The blog is one of the most powerful marketing resources any company can have and it is no different with ecommerce .
We have already talked a lot about this in other posts, but it is worth noting that, by creating relevant content through a blog , your ecommerce has benefits such as:
improves SEO, generating more traffic;
increased brand power;
greater engagement among readers and fans on social media;
greater power of influence over potential buyers.
Create relevant content through a
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