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To get to the analysis of your most popular posts, you first have to go to "Reports" via the "Social" menu. In all reports (except the "Reach Report") there is a section called "Here's what your followers thought". There you will find all the details about the messages with the most clicks and the most interactions. Please note that the analysis is always based on the time frame set in the report, e.g. "This month to date" or "This week".

HubSpot only shows you the most popular message in each report. However, if you would like to have an overall overview of all messages with the most clicks or interactions, simply click on the "View messages with most clicks/most interactions" button, which will take you directly to the "Published Dashboard". There you will find a list of all messages in the selected period.

HubSpot_SocialReports_Interactions
Conclusion
The integration of the most popular posts into the botim database social reports is a useful feature that users will definitely benefit from. In conjunction with the ability to filter by social media channels and time periods, you can quickly find out which posts performed particularly well or which topics interested your community the most.

Would you like to discover the benefits of the inbound marketing software HubSpot? You can order your personal trial version by clicking on the button below.