How can email marketing increase revenue for my manufacturing business?
Posted: Thu Feb 13, 2025 9:02 am
You know your company better than anyone. Before you start developing your email marketing plan, I recommend making a list. This list will include all the potential opportunities you can think of that would allow you to get in touch with your email contacts. Some examples include trade shows you'll be attending, new product launches, industry trends, case studies, etc. This list will make it easier for you to develop content quickly and easily.
How often should I email my subscribers?
You need to start with an immediate welcome email. This is a series of one or two greeting messages we mentioned above. They are not your hard sell messages – they are an introduction to all the information you have to offer your potential buyers.
After that, I recommend sending at least one more email per month. Consistency is key in marketing. You want them to remember your company but not be annoyed or annoyed by the number of messages they receive.
59% of B2B marketers cite email as their primary channel for generating revenue. I explained this above, but it’s worth repeating: This is because email is easy to implement and automate. After you put in the initial effort to set up an email marketing plan, the amount of work required to maintain it is completely manageable. Not only that, but you can make things even easier by leveraging email marketing automation tools.
The fact is: email marketing is essential, not just for manufacturers, but for all businesses. That’s because email office 365 database is accessible, customizable, and something that almost all individuals and business owners would love to be contacted with.
Image source: Statista
According to Statista, the total number of email users worldwide is expected to reach 440 million by 2023, up from 380 million in the past three years. And, that’s equivalent to half of the world’s population!
Emails are highly personalized
Your business emails go straight to your subscribers’ inboxes. You can address your recipients by their first name to make it sound more personal. Additionally, each message can be personalized to offer exclusive discounts or relevant articles for your recipients to read.
Emails are relevant and purposeful
A website visitor usually fills out a registration form to receive regular updates from you. This shows that he/she is interested in your brand. As a smart B2B marketer, you can use this opportunity to send them only relevant content or promotional offers that they would like to receive.
How often should I email my subscribers?
You need to start with an immediate welcome email. This is a series of one or two greeting messages we mentioned above. They are not your hard sell messages – they are an introduction to all the information you have to offer your potential buyers.
After that, I recommend sending at least one more email per month. Consistency is key in marketing. You want them to remember your company but not be annoyed or annoyed by the number of messages they receive.
59% of B2B marketers cite email as their primary channel for generating revenue. I explained this above, but it’s worth repeating: This is because email is easy to implement and automate. After you put in the initial effort to set up an email marketing plan, the amount of work required to maintain it is completely manageable. Not only that, but you can make things even easier by leveraging email marketing automation tools.
The fact is: email marketing is essential, not just for manufacturers, but for all businesses. That’s because email office 365 database is accessible, customizable, and something that almost all individuals and business owners would love to be contacted with.
Image source: Statista
According to Statista, the total number of email users worldwide is expected to reach 440 million by 2023, up from 380 million in the past three years. And, that’s equivalent to half of the world’s population!
Emails are highly personalized
Your business emails go straight to your subscribers’ inboxes. You can address your recipients by their first name to make it sound more personal. Additionally, each message can be personalized to offer exclusive discounts or relevant articles for your recipients to read.
Emails are relevant and purposeful
A website visitor usually fills out a registration form to receive regular updates from you. This shows that he/she is interested in your brand. As a smart B2B marketer, you can use this opportunity to send them only relevant content or promotional offers that they would like to receive.