Personalized recommendations

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Create an account
To shop on Zappos, customers must first create an account on the company's website or mobile app. This account allows customers to store their personal information, track their orders, and receive personalized recommendations based on their preferences.

Browse and select
Once logged in, customers can easily browse the vast selection of shoes, apparel, student data and accessories available on Zappos. The website and app are designed to provide a user-friendly interface, making it easy for customers to navigate and find the products they are looking for.


Zappos uses data and technology to provide personalized recommendations to its customers. By analyzing customers' past purchases, browsing history, and preferences, Zappos can suggest products that match their style and interests. This helps customers discover new items and find exactly what they're looking for.