How to analyze the results of advertising campaigns?

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Warm and cold audiences. Different customers have different interests and needs. A warm audience is someone who has already interacted with your brand, while a cold audience is someone who is just starting out. For complex projects, it’s important to work with a warm audience, but don’t forget about attracting new customers first.
Sales funnel planning. For more complex products and services, it is important to develop a sales funnel plan. That is, create a sequence of actions and contacts that will help customers reach a purchase. This may include dividing the funnel into smaller steps, for example, registration, consultation, demonstration, and only then purchase.
Understanding the specifics of demand will help you better bolivia telegram data customize your advertising campaigns, using appropriate strategies for different types of products and services, and achieve higher conversions.

How to analyze the results of advertising campaigns?

This topic is certainly important, and I want to talk about what metrics to pay special attention to. First of all, it's reach - whether our audience is responding at all, whether we are seeing impressions, and, of course, the cost of those impressions, or CPM.