One of the main online sales channels, virtual stores are an option for those who want to enter e-commerce and sell products independently.
In this article, you will find everything you ever wanted to know before, during and after opening an online store. From tips for choosing a name for your business to ideas to make managing your store easier. Check it out
What is an online store and how does it work?
Names for online stores: how to choose?
How to set up an online store? 9 essential steps
What to sell in your online store? 7 popular products
Is there a ready-to-use online store?
Main payment methods for online stores
How long does it take for an online store to make a profit?
I opened my online store! Now, what are the next steps?
3 tips for managing your online store and making more money
What is the best website to create a free online store?
What is an online store and how does it work?
An online store is a website where products and services are sold online. To do this, the website must contain a product catalog, shopping cart, integration with online payment systems, item search system and customization features, which allow you to adjust the layout.
Furthermore, virtual stores are a sales channel for e-commerce , just like marketplaces , landing pages and social networks. The big difference is that with a store, you have total control over its operation, design, logistics , products and payment methods.
The virtual store works almost the same as a physical guatemala phone number data store: the visitor enters your website, walks through the aisles (or browses the pages and products), chooses items that interest him, adds them to the cart and makes the payment.
The big difference is that the customer has the convenience of receiving their purchase directly at the address of their choice. Thus, once payment is approved, it is up to the online store to package and ship the product.
How much does it cost to open an online store?
The cost of opening an online store depends on the size of the operation you want to have. There are expenses that you can't avoid, such as formalizing the business, taxes, raw materials/ stock , registering your own domain , marketing ads and logistics costs , which involve partnerships with shipping and packaging companies.
The good news is that with Yampi you don't have to spend anything to create your online store : with the Basic plan , the monthly fee is free and you have access to our complete Online Store, with all native features. Ideal for those who are just starting out, since it's only 2.5% for each paid order: in other words, you only pay when you're already making a profit.
Those who want to have a dropshipping operation also find a lower initial investment, as they do not need to spend on warehouse, raw materials, packaging, stock and storage.
Do I need a CNPJ to open an online store?
You don't need a CNPJ to open your online store on Yampi: just with your CPF you can create your free account and set up your store. However, to have a professional and hassle-free business, the CNPJ is essential for issuing invoices, for example.
Furthermore, the National Registry of Legal Entities provides more credibility to its customers, increasing the confidence of consumers and suppliers.
Names for online stores: how to choose?
Opening an online store requires a few steps: one of them is choosing a name for your new business. It is an activity that requires a lot of caution: choosing the name for your online store must be based on a series of analyses, including the competition, the target audience and the identity you are seeking for your business.
A tip for choosing a good name for your online store is to think of a concept that is linked to what you want to convey to your audience.
For example: if you are opening a health food store, you can search for words, phrases and names that revolve around this universe, such as fitness, green, grain, organic, etc.
What can help you in this mission is to take a look at your competition, so you don't run the risk of choosing something similar and ending up reminding your customers of other brands. It's also worth knowing your audience well: what they consume, their habits, their interests, pain points and needs.
Remember that naming – the process of defining a name – can be key to the success of your online store . After all, a brand’s name can influence how it is perceived by the public, in addition to generating value for the business.
Another point to consider when choosing a name is to check whether the domain is available. You can check availability at registro.br and it is also worth checking social media before creating your profiles.
name for online store
How to set up an online store? 9 essential steps
Setting up an online store is easier than you might think. Today, e-commerce platforms like Yampi offer the possibility of creating a store from scratch, even if you don’t know anything about web programming.