Always provide an easy opt-out/unsubscribe option.
Break down the data by factors like:
Location (Sydney, Melbourne, Brisbane, etc.)
Language preference (Mandarin, Cantonese, English)
Age, gender, interests (if available)
This lets you create personalized campaigns that resonate.
3. Craft Culturally Relevant Messaging
Tailor messages to cultural holidays (e.g., Chinese New Year, Mid-Autumn Festival).
Highlight product bc data taiwan phone number benefits relevant to their lifestyle or preferences.
4. Use Multi-Channel Marketing
SMS & WhatsApp: Great for direct, personal communication. Use for exclusive offers, reminders, or flash sales.
WeChat/Wechat Mini Programs: Many overseas Chinese in Australia use WeChat. Consider campaigns or mini stores there.
Email Marketing: Send newsletters in Chinese with valuable content and promotions.
Social Media: Use platforms popular with Chinese Australians, like Facebook groups, Instagram, or local Chinese forums.