Today the answer is different. The reason is that not only audiences but also sales are going in that direction. Retail Media is growing exponentially year after year and the pandemic accelerated its growth. The purchasing pattern has changed worldwide. People are buying more and more digitally and less in physical stores, so if you are not present in the digital world, you will lose market share.
How do you expect to be received in Spain?
Here we can already speak of the exceptional reception we have had. There were luxembourg number data clients in Latin America who had asked us to have a presence in Europe, and we found the doors wide open to them since our arrival.
On the other hand, we have found clients in Spain who are aware of the prestige of our partners here, so combined with our technological capacity and their experience, it is clear that we complement each other completely. This has meant that our initial client base has been above expectations.
I can say that there is a common response that we have found in most of our business meetings, and that is that there was not a single company in Spain with the technological capacity of ProfitlogiQ. enter in the medium term, but we are constantly evolving to always be at the forefront, and in any case the market is so big that there